UNCOMMON
Marketing and automation for Niagara businesses that are ready for better visibility, better follow-through, and less manual chaos.
Built for Niagara Businesses
Local businesses need more than a decent-looking website and a few disconnected tactics. They need marketing that reflects the quality of their work and systems that help the right people take the next step. We build the full picture: visibility, lead generation, follow-up, and smarter operations. Clear strategy. Strong execution. Less guessing.
Web Design & Development
Websites that reflect your business and convert visitors into leads.
Google Ads
Strategic ad campaigns that reach the right people at the right time.
SEO & Content
Organic visibility that builds over time and brings the right traffic to your site.
Marketing Automation
Automated follow-up, lead nurturing, and workflows that save you time.
Email Marketing
Targeted campaigns that keep your audience engaged and drive repeat business.
CRM & Systems
Organized contacts, streamlined processes, and tools that help your team work smarter.
Who We Work Best With
Businesses Growing Beyond Word of Mouth
Ready to reach more people and build beyond referrals.
Built on Local Reputation
Strong work that deserves stronger visibility and lead generation.
Outdated Website, Inconsistent Leads
Ready for a clearer online presence and more reliable customer flow.
Ready for Real Systems
Tired of juggling tools and want marketing that actually works together.
About Us
Uncommon is proudly rooted in Niagara. Our co-owners live and work here, with Richard based in Niagara Falls and Andrea in Fort Erie. Together, they bring more than 40 years of marketing experience across strategy, creative, digital growth, and the systems that help businesses run more smoothly.

Richard Hebbourn
Co-Owner

Andrea Jones
Co-Owner
Trusted by Growing & Established Businesses
We work with businesses that are ready for clearer strategy, stronger systems, and support that actually helps things run more smoothly.
















Ready for Marketing That Makes Sense?
If your business is ready for clearer strategy, better systems, and support that actually helps things run more smoothly, let us talk.