01
Website Build
A clearer digital home for rates, facility details, league information and booking access.
0
Reviews before the strategy
Case Study · Local Business Marketing
Helping Digital Golf Fort Erie Build a Stronger Local Marketing System
A new website, stronger social visibility, review growth and campaign-ready booking tools for a local indoor golf experience.
- Client
- Digital Golf Fort Erie
- Location
- Fort Erie, Ontario
- Timeline
- December 2025 - April 2026
- Focus
- Website · Social · Reviews · Google Ads · Booking
13,000+
Views on the highest-performing social media post
0 → 17
Google reviews generated through a stronger review strategy
5.0
★★★★★
Current Google rating
Online Booking
A clearer path from interest to booking
The Business
An indoor golf destination built for year-round play
Digital Golf Fort Erie gives local golfers, families and groups a place to play, practice and connect through an indoor simulator experience in Fort Erie.
The business supports casual bookings, leagues, group experiences and birthday parties, which means its digital presence needs to do more than look good. Customers need to quickly understand what is available, find current information and take the next step without friction.
The Opportunity
Their in-person experience needed a digital presence that could keep up.
"The goal was simple: make Digital Golf easier to find, easier to trust and easier to book."
When we started working with Digital Golf Fort Erie in December 2025, the opportunity was to connect several important pieces of their marketing.
They needed a stronger website, more consistent social media visibility, an easier way to collect customer reviews, clearer communication around leagues and a campaign-ready path for birthday party bookings. Because indoor golf is seasonal, the goal was also to build tools that could support the business now and be activated more heavily as demand returns for the next season.
Disconnected pieces, before the system
WebsiteOut of date and hard to act on
ReviewsStarting from zero
SocialInconsistent posting
LeaguesInformation scattered
BookingsNo clear online path
What We Built
A connected foundation for visibility, trust and bookings
02
Social Media Revitalization
More consistent content designed to show the experience and reach local customers.
03
Google Review Strategy
An in-store NFC tag and social prompts that made leaving a review easier.
04
Birthday Party Campaign
A focused landing page and Google Ads campaign built around kids’ birthday party bookings.
05
Online Booking Flow
A booking form that gives customers a simpler way to take action online.
06
League & Website Updates
Consistent updates across channels so seasonal information stays current.
The Website
A website that gives every other channel somewhere stronger to send people
We built Digital Golf Fort Erie a website designed to support how customers actually interact with the business: a clear place to learn about the facility, view current information, explore rates, find league details and move toward booking online.
For a local experience-based business, that foundation matters. Social media can create interest. Google can create discovery. Reviews can build trust. The website is where those pieces come together.
Website design and development by Uncommon Marketing Agency.
Clearer Information
Visitors can quickly understand the experience, location and available ways to play.
Booking Readiness
The site includes a pathway for customers to move from interest to online booking.
Seasonal Flexibility
League details and campaign information can be updated as the season changes.
Social Media
Content that helped more local people see the experience
We revitalized Digital Golf Fort Erie’s social media presence with more consistent content focused on the experience customers could actually have: indoor golf, local entertainment, leagues, group bookings and seasonal opportunities.
The highest-performing post during our engagement reached more than 13,000 views, giving Digital Golf stronger local visibility and more proof that the right content can help an in-person business get noticed online.
13,000+Views on their highest-performing social post
The top-performing reel: 13,000+ views · Instagram
Content Production
An on-location photoshoot and brand video to fuel every channel
Great content starts with great assets. We produced a full on-location photoshoot and a brand video at Digital Golf Fort Erie, capturing the simulators, the lounge and real customers enjoying the space. These visuals now power the website, social posts and ads.
Photography and video production by Uncommon Marketing Agency.
The brand video
A short, energetic video that shows what an afternoon at Digital Golf actually feels like: the swing, the screens, the food and the social side of the room. It gives the business a piece of hero content to anchor social, ads and the website.
Seasonal adSt. Patrick’s Day campaignA timely social ad tying the experience to a local seasonal moment.
Reputation
Making it easier for happy customers to leave a review
When we started, Digital Golf Fort Erie had zero Google reviews.
We implemented an in-store NFC tag that customers could tap while they were already in the space, sending them directly to the Google review page. We also supported review requests through their own social media content.
That practical system helped Digital Golf begin building public proof where local customers are already looking before they book.
→
17
Reviews current total
In-store NFC review tag: a tap-to-review tag placed in the facility. Photo placeholder: drop the in-store tag photo in here.
Review count shown as of June 11, 2026.
Lead Generation
A dedicated campaign path for birthday party bookings
Birthday parties represent a specific booking opportunity for Digital Golf Fort Erie, especially for local families looking for a memorable indoor activity.
We built a dedicated landing page and developed a Google Ads campaign focused on kids’ birthday parties. The landing page keeps the offer focused, answers the right questions and gives families a clearer next step than a general website page could.
Because this campaign aligns with seasonal demand, the system has been built and prepared for activation when timing best supports bookings.
Built now. Ready for the right season.
Customer Experience
Reducing friction after someone decides to play
Online booking
We built out an online booking form so customers can move from browsing to booking through a clearer digital flow. This gives Digital Golf a practical tool to support future traffic from social media, Google search and paid campaigns.
League updates across channels
League information changes with the season, which makes consistency essential. We designed the 2026 league promotion and supported ongoing updates across the website and social media, so customers have clear, reliable details on dates, format and pricing when deciding when and how to play.
1 See it→2 Learn more→3 Book
Why It Worked
Each piece had a job to do
1
Social Media
Creates awareness and shows the experience
2
Google Reviews
Builds local trust
3
Website
Provides clear information
4
Landing Page
Supports focused campaigns
5
Booking Flow
Turns interest into action
6
Seasonal Updates
Keeps customers informed
Digital Golf Fort Erie did not need a collection of disconnected marketing tasks. They needed a practical system where each channel supported the next step.
The social media content helped people notice the business. Reviews created public trust. The website gave visitors a stronger destination. Campaign pages created focused opportunities. Booking tools reduced friction once someone was ready to play.
The Result
A stronger digital foundation for the next season of growth
From December 2025 to April 2026, Digital Golf Fort Erie moved from limited digital proof and scattered marketing needs toward a connected system built for visibility, trust and future bookings.
- New website built to support local discovery and online booking
- Highest-performing social post reached more than 13,000 views
- Google reviews grew from zero to 17
- In-store NFC review strategy implemented
- Kids’ birthday party landing page and Google Ads campaign developed
- Online booking form created
- League information maintained across the website and social media
- Seasonal campaign and booking tools prepared for upcoming launch
Built for seasonal momentum
Digital Golf Fort Erie is a seasonal business, and several of the tools created during this engagement are positioned for heavier use as the next active season approaches.
With stronger review proof, booking infrastructure, focused campaign pages and a more consistent online presence already in place, the business has a clearer foundation for promoting upcoming leagues, group bookings and birthday party opportunities.
Local marketing works better when the full path is connected.
For an experience-based local business, attention is only the beginning. People need to see what makes the business worth visiting, trust what they find and have a simple way to book. Digital Golf Fort Erie now has more of that path in place.
Does your local business need a stronger marketing system?
We build websites, campaigns and practical systems that help businesses become easier to find, easier to trust and easier to choose.